InternetSpeedway Review – Making a Profit With E-Commerce

e-Commerce is a method of internet marketing that involves selling goods online. A home-based e-commerce business is’s path to creating wealth from the internet. iSpeedway, as it is also called, offers a software package solution to help you start and manage an online store. You may have heard their advertisements over the radio. The site is well-advertised and many individuals have signed up for their e-commerce business.

Let’s review and see how it works. The only way to sign up is to dial the 1-800 number provided on the homepage and advertised on the radio. Instructions are given for you to activate your account. Once your account is activated, you can have full access to the software package and start your online business.

The company has over 150,000 different kinds of products to choose from and you can customize your online store to suit your needs. You can select the products that you want to sell and iSpeedway will provide them at wholesale price which is typically 40% to 60% of retail price. The software provided by the company helps you manage and maintain your online store.

It is obvious that you can make a lot of profit with an e-commerce business. fast tracks the system by providing you with a ready-to-use online store. The wholesale prices are low enough so that you can sell the products at competitive prices but still make a good profit. Your online store is open 24 hours a day 7 days a week and you can continue making money even while you sleep.

It is important to keep in mind that you must choose the products to sell carefully. You have to be sure that they are in demand and that many people will buy them. Another important consideration is that you should be able to steer traffic to your site. More visitors mean more chances of people buying your stuff. Thus, you have to make your website attractive to potential customers. This will mean advertising and providing relevant information on your website so that people will visit on a regular basis.

For your e-commerce business to succeed, you have to understand what the market needs. In fact, whether you have an online or offline store you will still have to develop your customer base. People who do not understand that a lot of work is needed to grow an online business may think that is a scam. As it is, you must learn to use the marketing tools included in the software to help you attract customers and make your business more profitable. In the final analysis, hard work and perseverance are part of the formula for a successful e-commerce business.

Elements Relevant To Optimize An E-Commerce Website

Search engine optimization and appropriate set of Internet marketing services form an integral part of online promotion for nay website, including e-commerce platforms. In fact, especially in the case of e-commerce websites, optimization turns out to be supremely complicated and immense since it has a great number of pages. Optimizing hundreds of merchandise pages is not only a labor-intensive job but also consumes a lot of time. However, those who wish to reap quality results and own a successful online shopping website, must have to take the time and dive into SEO at some point.

Naturally, content is king, when it comes to creating a website and optimizing it. Same is the story withe-commerce site. Now you must be wondering what value does content have in e-commerce website, where major game is played by products images. Well, all this is content. Write separate description for each product rather than changing font and color. In addition to these several other elements are required to be focused. Let us take a close look at these:

Factors Important for E-commerce Website Optimization:

The significance of URL:
Most E-commerce websites are database driven with some sort of inevitable string of characters in the URL. This is definitely a problem. All site structure using page ID’s, must take the initiative of replacing the page ID’s with text in the URL structure. More importantly, employ easy, friendly URL incorporating a few of your keywords into the structure. Leaving it as a cruddy string of characters would not bring anything good for you.

Information relevant to product pages:
Think as a customer. If you wish to buy a product online, what will be possible facts that you would want to know about that product. From serial number, model number to material, etc., a lot many detailed information regarding that specific product would sound relevant to place on your product page. Instead of copying details, write description in your own, much simplified way and with time, you will notice sound increment in consistent traffic that might coming to you by using those elements.

Showcasing product reviews:
Those who are certain about receiving good product reviews, must use it for their benefit. Product reviews are known for strengthening the overall SEO capabilities. In addition, they even enhance the user experience. Relevant, influential and solid product reviews often act as a catalyst for the process of overall product sales increment.

Importance of Image optimization:
A typical e-commerce website houses a great number of image. These image can be a route for visitors to reach the website through the option of image search. Many a time, people prefer to have a look at the image before going to start there search for the same on the various shopping websites. Your images can at times be very informative and attractive for a visitor to get him click on your website’s URL.

Count of drop downs to locate a product:
Your web traffic may feel irritated if it has to click more than thrice on your website to get to a product. Naturally, the more complicated it is to find a product on your website, the longer will it take for you to crack sales. Online shopping is meant for shopper’s ease and hence, your website should be able to deliver that ease and comfort. Ensure that straight from the home page all web traffic should feel the ease of reaching any product listed on the website in no time. Your products on the website should be accessible effortlessly. Web usability is an important aspect of conversion in the realm of internet marketing services.

In addition to these, e-commerce website optimization include various other strategies from the collection of internet marketing services. Moreover, an optimized e-commerce site results in more elements than a conventional informative website can bring, for a business.

The Four Areas of Social Commerce

What we’ve learned from two years of social commerce research is that if an insight is useful in one area of social commerce, it’s also usually useful and applicable in another.

That’s what the Internet is for. So a word of warning, if you are looking for a guide to select or deploy this or that social commerce application or technology-this is not where you’ll find it. Instead, this article is written to provide you with a set of insight-led guiding principles to help you unlock the sales potential of social media today and tomorrow-whatever the technology deployed. We’ve looked at what are working and what isn’t and used insights from sales psychology and social psychology to explain it, most notably drawing on the work of Dr. Robert Cialdini, a specialist in both fields. If you are familiar with Cialdini’s research, you’ll see that we are greatly indebted to his work.


Although the 20 secrets revealed in the social commerce are diverse and eclectic, two major themes emerge when they are viewed together. The first is that social commerce tends to work best when you are selling to a new breed of consumer-the “SOLOMO consumer,” i.e., people who shop smart with

1. SOcial
2. LOcation-aware
3. MObile technology

Consider the following:


23 percent: Online time people spend with social media-social networking is now the #1 online activities

86 percent: People who consult online reviews before buying; 90 percent trust the reviews they read

42 percent: Proportion of U.S. online adults who follow a retailer via Twitter, Facebook, YouTube or blog

6: The average number of brands or businesses people follow in social media

56 percent: Facebook users who have clicked through to a retailer website from a Facebook post

28 percent: Facebook users who have purchased something online via a link on Facebook

35 percent: People who would buy products on Facebook;

32 percent would do so as of Twitter

25 percent: Google searches done on the YouTube video sharing site; YouTube is the world’s second largest search engine

52 percent: People who share deals from local deal sites such as Groupon and LivingSocial

50 percent+: People more likely to buy from businesses they follow in social media

53 percent: People on Twitter who recommend companies and/or products in their Tweets

12: Degree of trust people have in shared consumers reviews compared to business-communicated information

90 percent: People trusting recommendations from people they know; 70 percent trust opinions of unknown users


300 percent: User growth of location-based services in 2010-services that have evolved from games to include deals, recommendations, and reviews

95 percent: Mobile users using their mobile devices to find local information; 88 percent take action based
on that information

70 percent: Online mobile users who use their mobile devices to help shopping in-store

47 percent: People who access customer reviews in-store via mobile devices

86 percent: People using the web to find local businesses: 20 percent+ of all Google searches have a local intent

78 percent: Mobile users who have purchased from a local deals site

76 percent: Smartphone owners who have made an in-store purchase based on information accessed from their phone

49 percent: Smartphone users who use their phones to get local promotions and coupons

45 percent: Online European consumers who have researched a product online and then bought it in a shop